Product Marketing Manager

This role will be focused on product marketing for the Venus supply and borrow decentralized application including entirely new offerings, new partnerships and integrations.

Responsibilities

• Determine product positioning, market segmentation, value proposition, branding for each offering
• Resourcing: set objectives, create the plan to achieve them and drive recruitment of the marketing team
• Go-to-market strategy for new offerings and continuous assessment of strategy and performance for existing products
• Hands-on marketing execution across all activities, communications and operations with, internal and external teams/agencies
• Measure performance: develop monitoring and analytics for team objectives and initiatives and continuously assess and adjust weekly
• Generate awareness: coordinate visibility across top tier media, events, speaking engagements
• Ship content: own the content strategy, shipments and drive thought leadership contribution across teams

Requirements

• At least 5 years experience in product, product marketing, operations or as a generalist in B2B or B2C digital service
• Results-driven approach to creating impact and able to cite examples
• Experience with financial services, crypto or DeFi is an advantage otherwise motivation to quickly and autonomously learn about decentralized finance
• Ownership mindset: you focus on building and iterating winning value propositions in the market across target segments
• Mindful to understand the bigger picture and be hands-on and practical
• Agility to find the determine correct path forward for each product, situation, not only repeat what was done before
• Experiment and data-driven approach to marketing
• Location options are London, Dubai, Paris, Singapore or remote; we support relocation

What Venus Offers

• A unique opportunity to make impact at scale but in a startup environment
• Work at the forefront of crypto and decentralized finance to bring access to disruptive technologies to new audiences
• Startup culture: ambitious, informal, non-hierarchical, collaborative and entrepreneurial
• Competitive salary