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Head of APAC Sales and Business Development

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Backed Finance is a rapidly growing company on the cutting edge of regulated crypto and borderless finance. We are a team of driven and talented individuals passionate about bringing traditional and blockchain-based finance together. We are looking for a Head of APAC Sales and Business Development with deep knowledge and experience in the crypto market to join our team and drive sales and growth in the APAC region.

Job Overview

As the Head of APAC Sales and Business Development at Backed Finance, you will play a critical role in driving the growth and success of the company in the Asia-Pacific market. Your primary responsibility will be to lead the sales and business development efforts in the APAC region, identify, engage, and nurture relationships with prospective institutional clients, and convert them into satisfied clients.

Responsibilities and Duties:

  • Develop and execute sales and business development strategies tailored to the APAC market to achieve sales targets and drive AUM growth.
  • Build strong relationships with clients in the APAC region, understand their needs, and ensure long-term satisfaction.
  • Work closely with internal teams, including product, marketing, and operations, to ensure seamless client onboarding and ongoing account management.
  • Own and manage the sales pipeline in the APAC region, collaborating with marketing to identify solutions and materials to convert leads into accounts.
  • Stay up-to-date on the latest trends and developments in the crypto and traditional financial markets and use that knowledge to inform sales and customer success strategies.
  • Conduct market research and analyze data to identify new opportunities for growth in the APAC market.
  • Attend industry events and conferences in the APAC region to build relationships and promote Backed Finance within the crypto community.
  • Provide regular reports and analysis to senior management on sales and customer success metrics.
  • Assist with the development and implementation of sales and customer success policies and procedures specifically tailored for the APAC market.


  • Bachelor’s degree in finance, business, marketing, or a related field.
  • Minimum 3 years of experience in a sales or business development role within the crypto market, with a focus on the APAC region.
  • Deep knowledge and understanding of the crypto market and its internal dynamics.
  • Proven track record of achieving sales targets and driving revenue growth in a blockchain/crypto company.
  • Strong communication and interpersonal skills, with the ability to build strong relationships with clients and stakeholders.
  • Excellent analytical and problem-solving skills, with the ability to analyze market data and identify new opportunities for growth.
  • Proficiency with CRM tools, Google Suite, and other sales and marketing software.
  • Fluent in English and Mandarin. Additional languages are a plus.
  • Ability to work remotely and be part of a global team.
  • Self-starter, highly motivated, and able to work independently in a fast-paced and dynamic environment.
  • Passion for fintech, cryptocurrency, and blockchain technology.

We offer a competitive salary package (base + bonus), equity, and the opportunity to work with a dynamic and talented team at the forefront of the crypto and blockchain revolution.

Apply now

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Job type



Apply now

Please let Backed know you found this position on Cryptocurrency Jobs as a way to support us so we can keep providing you with quality crypto jobs.

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