Marketing Director

Raze Network is a substrate-based, cross-chain privacy protocol built for the growing DeFi and Web 3.0 ecosystem. Applying zkSNARKS to the Zether framework, Raze is an EVM-compatible layer-2 middleware that will enable end-to-end anonymity for decentralized applications running on the Ethereum, Polkadot, and Binance Smart Chain networks. More chain integrations are planned in the near future.

Our mission is to enable cross-chain, privacy-preserving transactions and activity for end users, shielding asset movements from surveillance while guaranteeing composability and faster settlement.

We’re backed by many well-respected investors, including AU21 Capital, Master Ventures, SigNum Capital, and CMS Holdings, and are advised by several reputable and known figures in the space, including Dylan Dewdney, CEO of Kylin Network. Raze has also been quietly building an ecosystem of 30+ (and growing) strategic partners, all of whom share the vision of empowering privacy for DeFi and Web 3.0 users.

The Raze Network team is looking for a Marketing Director to lead marketing strategy, branding, and communications for our growing ecosystem of partners and community. As our Marketing Director, you will build and execute a strategic vision to drive strong community growth, and will be a key part in building Raze into a recognizable name within the cross-chain DeFi and Web 3.0 landscape.

Responsibilities

• Strategize and execute communications campaigns that tell the Raze Network story to a wide range of audiences
• Identify, build, and execute content and marketing strategy across multiple communication channels
• Collaborate with DeFi & Web 3.0 blockchain partners and contributors in the space to produce content and execute co-marketing opportunities
• Oversee website design and messaging around the Raze Network product
• Manage and scale the Raze Network brand on social media channels like Twitter, Medium, Youtube, Discord, and Telegram
• Contribute to internal and external discussions to understand Raze Network’s community needs, driving actionable decision making
• Work with Raze Network community and its leaders to organize awareness and educational campaigns
• Organize meetups (post-Covid travel restrictions - Fall 2021 and onwards), blockchain conferences, webinars, and other community-focused events
• Be metric-driven: streamline, actively monitor and regularly keep tabs on progress across several defined KPI’s like product users, community engagement, campaign results, and more

Qualifications

• 3+ years leading growth or product marketing teams
• Bachelor’s degree in business, marketing/communications or equivalent
• Deep understanding of the crypto community and ecosystem. Knowledge of DeFi/Web 3.0 space is a huge plus!
• Experience working with external agencies and communities
• Goal-driven and self-organized, with a keen focus on reporting and achieving defined KPI’s
• Excellent verbal and written communication skills

This role will include token-based compensation.