Social Media Specialist

Who are we looking for

We expect all team members to do their life’s best work while they are at Persistence Labs. We’re on the lookout for passionate, hungry, motivated, hardcore crypto-native folks who want to win (at life!).

• We want people who want to play long-term games with long-term people.
• We strongly believe in the powers of compounding (money, relationships, expertise).
• We stay humble when things are going well and persistent when things are not going well.
• Ultimately, results matter not just efforts or processes.
• We care for the people we work with. Truly!
• Good vibes!

About the role Persistence Labs is looking for a Social Media Specialist to build and execute innovative social media strategies that align with our company values, driving engagement and growth across platforms like Twitter, Telegram, Discord, and LinkedIn.

We are looking for someone who is a thinker that can thrive in a remote, fast-paced, innovative startup environment and isn’t deterred by unknowns or unfamiliar concepts. They’re well versed with Crypto Twitter and understand the type of content that works well with our target audience and content that is relevant to other KOLs/protocols.

Roles & responsibilities

• Develop and implement comprehensive social media content plans that reflect the company’s brand identity and DeFi principles.
• Generate, edit, publish, and share engaging content daily (e.g., original text, photos, videos, and news).
• Monitor and optimise company pages within each platform to increase the visibility of the company’s social content.
• Continuously improve by capturing and analysing the appropriate social data/metrics, insights, and best practices, and then acting on the information.
• Communicate with followers, respond to queries in a timely manner.
• Oversee social media accounts’ design (e.g., branding).
• Suggest and implement new features to develop brand awareness, like promotions and competitions.
• Stay up-to-date with current technologies and trends in social media, design tools, and applications.

Qualifications

• Proven work experience as a Social Media Specialist or similar role.
• Excellent copywriting skills.
• Ability to deliver creative content (text, image, and video).
• Solid knowledge of SEO, keyword research, and Google Analytics.
• Knowledge of online marketing channels.
• Familiarity with web design and publishing.
• Excellent communication skills.
• Analytical and multitasking skills.
• BSc degree in Marketing or relevant field preferred.
• Relevant experience working in crypto / Showcasing avid interest in crypto
• Bonus: Knowledge of Proof-of-Stake, especially liquid staking
• Bonus: Know your memes

About The Team

Persistence Labs is a team of 25+ highly motivated and skilled individuals working towards a common goal. The team has a total of 4 functions across each product team - Engineering, Design, Marketing, and Business Development. In addition, Persistence Labs has a corporate team responsible for Legal, Compliance, Operations and Finance.

We are a fully global team with people coming together from all parts of the world - Europe, Asia, and the Middle East.

Members of the Persistence team have been early Cosmos community members and helped launch the Cosmos Hub in 2019. We have been early adopters of Inter Blockchain Communication (IBC) and have had a stellar record of being at the forefront of innovation in Cosmos and beyond. The Persistence Labs team pioneered liquid staking in Cosmos, with pSTAKE being the first liquid staking solution built for Cosmos.