Head of Marketing
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About us
Paraspace is one of the world’s leading NFT Financialization protocols with the vision to unlock universal liquidity for everyone; founded in 2022 with over 20 employees globally. Paraspace is well-funded by industry-leading investors including Sequoia Capital, Funders Fund, and Polychain Capital.
Team structure & scope of role
To be successful in this role, you have a “roll up your sleeves” attitude and a generalist marketing background. Ideally, you write copy, know what good design looks like, know how to speak to a user, know how to work with designers, have a general understanding of SEO best practices, and have experience with content creation.
This role will be primarily internally focused with the Marketing team, but will make decisions cross-functionally.
You are an outside of the box thinker with a high level of emotional intelligence, knowing when to have boundaries and when to flex with competing demands. As a culture add, you approach personal and professional relationships from a place of care, curiosity and open-mindedness. You genuinely care about the wellbeing of others and are actively keeping inclusion & diversity top of mind.
Responsibilities
- Manage company marketing narrative and craft strategies for the Marketing team
- Review current marketing trends and create “stunning” campaigns to bring strong awareness to border crypto community
- Create, fully manage, and execute all social media marketing contents and campaigns
- Being able to represent our company
- Participate in public events
- Shaping news angles, preparing press materials, and building relationships with journalists at crypto and mainstream publications
- Develop marketing department KPIs that contribute to overall business OKR
Must-haves
- 2-3+ years of marketing experience in the DeFi and NFT space
- Proven capabilities at being the public face of a product e.g. interviews, podcasts, public events
- Exceptional written, oral, interpersonal, and storytelling skills to express messages concisely and compellingly
- Capable of writing email newsletters /copy, etc
- A strong alignment to our vision and mission.
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About Parallel Finance
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