Head of Growth

About Joyride Labs, Inc.

Joyride is building the first dedicated 0DTE options exchange to provide better leverage for crypto traders. Derivatives present the single largest opportunity to bring traditional finance on-chain with over $3.5 trillion dollars of notional volume traded in the U.S. every day. We are developing a world-class exchange using a hybrid architecture: a central limit order book (CLOB) for low latency execution coupled with a blockchain for transparent, non-custodial settlement.

Description

Joyride is building the first dedicated 0DTE options exchange to provide better leverage for crypto traders. Derivatives present the single largest opportunity to bring traditional finance on-chain with over $3.5 trillion dollars of notional volume traded in the U.S. every day. We are developing the fastest, most exciting exchange in history and looking for a Head of Growth who knows how to bootstrap a community from zero to one (million users).

The Team

You will be joining a founding team with a proven track record of building successful companies on-chain and off. Joyride’s team includes the founders and early contributors of Origin Protocol, where we’ve been building on Ethereum since 2017 and have scaled products to nine-figure TVL. In addition to being early advisors to Solana, two of Joyride’s cofounders have built and worked multiple venture-backed companies that have been acquired by Google, Yahoo, and Walmart.

The Challenge

0DTE options have taken Wall Street by storm: retail traders alone generate $1 TRILLION per day of notional volume. But they haven’t yet reached escape velocity in crypto. We’re here to change that.

As our first non-engineering hire, your mandate will be to orchestrate a movement. You will work directly with the founders to define the Joyride brand—a mix of high-finance precision and WallStreetBets chaos. You will own the funnel from the first content post to the first deposit.

What you will do

• Narrative Warfare: Own the story across X, TikTok, Reddit, and Discord, positioning Joyride not just as a product, but as the only venue for serious on-chain leverage.
• The Degen Loop: Design and execute referral programs, trading competitions, and leaderboard mechanics that incentivize viral sharing of P&L.
• KOL & Influencer Strategy: You know who moves markets in Crypto and TradFi. You will build relationships with key opinion leaders, not by paying them for shills, but by getting them addicted to our product.
• Data-Driven Hype: Monitor on-chain analytics and community sentiment. You understand that volume is our north star metric.
• Launch Orchestration: Plan and execute the genesis launch event. Mainage the waitlist mechanic to create scarcity and FOMO.

Who you are:

• Terminally Online: You know the memes before they land. You understand the culture of WallStreetBets, Crypto Twitter, and blockchain ecosystems.
• Growth Hacker: You’ve grown a Discord server to 50k+ or a Twitter account to 100k+ and you understand viral loops.
• Scrappy: You are willing to grind and do what it takes to generate results without a big company budget.

Requirements:

• Proven track record in Web3 marketing or high-growth fintech
• Deep understanding of various blockchain ecosystems
• Ability to work in a chaotic, fast-paced environment
• Connections to trading communities and experience in the trenches
• Familiarity with AI content generation

Bonus:

• Knowledge of 0DTE and options concepts
• A following and positive reputation in the WallStreetBets community
• Experience with Veo 3 or equivalent AI content generation

What we offer:

• Competitive salary and upside
• Remote work flexibility
• Autonomy to solve challenging problems
• Fast-paced environment
• Unlimited growth potential
• A platform for personal growth