Web3 Strategist

We are looking for an experienced marketing strategist with a passion for diving deep into Web3 projects. You’ll work with our clients - from Layer 1s and blue-chip exchanges to DeFi projects and NFT launches, and almost everything in between. This role requires a natural drive to understand what makes each project unique, combined with the marketing expertise to turn that knowledge into campaigns that secure real results.

What’s in it for you?

• Strategic ownership: Lead marketing and content strategy for industry-defining projects from concept to execution.
• Market influence: Shape how leading web3 projects position themselves and connect with their communities.
• Creative impact: Drive campaigns that define how projects connect with their communities.
• Growth opportunities: Be at the forefront of the Web3 space, where your expertise will be highly valued and continually challenged.

Benefits

• Flexible working: A hybrid approach with 2 days per week in our London office—balancing face-to-face collaboration while giving you the flexibility to work from home the rest of the week.
• Proper time off: 35 days of non-working days per year (including 14 office closure days), because we believe in actually switching off.
• Career progression: Regular reviews, personal development budget, and potential growth paths across the Flight Group.
• Web3 perks: Early access to token launches, NFT mints, and industry events.
• Learning culture: Weekly knowledge shares, conference passes, and training opportunities.

Responsibilities

• Develop and implement comprehensive marketing strategies for major clients.
• Create and deliver marketing plans with clear objectives.
• Build data-driven frameworks to measure community growth and campaign success.
• Design effective go-to-market and positioning strategies.
• Guide tactical execution across marketing channels.
• Manage campaign budgets and resource allocation.
• Use market analysis and data to inform strategic decisions.
• Work alongside Client Partners to ensure strategy execution.
• Strengthen long-term client relationships through strategic input.

Requirements

• Must be able to work UK business hours (non-negotiable).
• 2+ years experience in Web3 marketing or strategy.
• Deep understanding of blockchain technology and DeFi concepts.
• Experience with marketing analytics and reporting tools.

Skills You Bring

• Strategic thinking with practical implementation skills.
• Strong analytical abilities for data-driven decision making.
• Experience with CRM and SEO tools.
• Knowledge of marketing budget management.
• Excellent presentation and communication abilities.
• Understanding of Web3 community dynamics.

About Us

Flight3 is a dynamic global leader in Web3 marketing, collaborating with Layer1s, premier exchanges, and groundbreaking startups. As part of the Flight Group, we operate at the forefront of innovation in marketing. Our clients include industry giants such as Coinbase, Tezos, Solana, Fuel Network, and Fabric Ventures. Flight3 proudly organises and manages the UK’s leading Web3 event.