Creative Strategist

We’re seeking a Creative Strategist to develop campaign ideas and narratives that connect Web3 brands with their audiences. You’ll bridge the gap between client objectives and creative execution, crafting strategies that inspire compelling campaigns across social media, branding, and digital platforms. This role requires creative thinking, strategic insight, and a strong understanding of the Web3 ecosystem.

What’s in it for you?

• Shape narrative: Be the voice behind a leading Web3 agency and create content that matters for our clients.
• Lead a talented team: Manage and mentor a group of content and social media specialists.
• Work at the cutting edge: Drive the conversation in the rapidly evolving Web3 industry.
• Make an impact: Craft content that educates, engages, and inspires a global audience.

Benefits

• Flexible working: A hybrid approach with 2 days per week in our London office—balancing face-to-face collaboration while giving you the flexibility to work from home the rest of the week.
• Proper time off: 35 days of non-working days per year (including 14 office closure days), because we believe in actually switching off.
• Career progression: Regular reviews, personal development budget, and potential growth paths across the Flight Group.
• Web3 perks: Early access to token launches, NFT mints, and industry events.
• Learning culture: Weekly knowledge shares, conference passes, and training opportunities.

Responsibilities

• Oversee the development of creative strategies for campaigns, ensuring alignment with client goals.
• Provide leadership and mentorship to a team of creative strategists.
• Develop frameworks and creative briefs that guide the execution of campaigns across design, video, and social media.
• Conduct research on Web3 projects, audiences, and trends to inform strategy development.
• Present ideas to clients with confidence and clarity, earning trust through strategic insights.
• Collaborate across departments to ensure seamless execution of campaigns.
• Continuously optimise strategies based on performance data and client feedback.
• Stay on top of emerging Web3 trends and incorporate innovative approaches into client projects.

Requirements

• 3+ years of experience in strategy, creative, or marketing roles, ideally in tech or Web3.
• Proven ability to translate client goals into actionable creative strategies.
• Strong understanding of blockchain, DeFi, NFTs, and Web3 culture (or a willingness to learn).
• Excellent communication and presentation skills to articulate ideas effectively.
• Experience collaborating with creative teams to execute campaigns.
• Analytical mindset with the ability to evaluate performance metrics and refine strategies.

Skills you bring

• Strong storytelling skills to craft engaging narratives for Web3 audiences.
• Creative problem-solving to develop innovative strategies for client campaigns.
• Strategic thinking to align creative ideas with business objectives.
• Collaborative mindset to work across design, copy, and video teams.
• Curiosity about Web3 trends and the ability to adapt quickly to new opportunities.
• Ability to manage multiple projects and deliverables under tight deadlines.

About Us

Flight3 is a dynamic global leader in Web3 marketing, collaborating with Layer1s, premier exchanges, and groundbreaking startups. As part of the Flight Group, we operate at the forefront of innovation in marketing. Our clients include industry giants such as Coinbase, Tezos, Solana, Fuel Network, and Fabric Ventures. Flight3 proudly organises and manages the UK’s leading Web3 event.