Strategic Marketing Associate

Ellipsis Labs is a profitable, venture-backed New York-based startup building differentiated products and infrastructure in decentralized finance.

The company developed Phoenix, the leading order book spot exchange on the Solana blockchain, and a top 10 DEX (decentralized exchange) with >$50B in volume since inception in 2023.

Ellipsis Labs is building Atlas, a blockchain for verifiable finance. Verifiable finance enables financial applications to combine the performance of traditional finance with DeFi’s transparency.

All roles are in the Ellipsis Labs office in New York City.

The Role:

We are hiring a brand and digital marketing associate to elevate our brand presence and lead marketing initiatives for Ellipsis Labs, Phoenix, and upcoming projects. You will be working directly with the CEO and Head of Growth on both strategic direction and tactical outcomes, owning the marketing function end-to-end.

Responsibilities:

• Social Media Management:
  • Manage and grow social media accounts for Ellipsis Labs, Phoenix, and upcoming projects
  • Develop and execute content ideas and brainstorms
  • Create growth strategies for growing Twitter accounts of upcoming projects
  • Come up with creative ideas for attracting users and posting (there will be periods with no announcements where the account will need to remain active)
  • Create and manage campaigns for community, user, and developer attraction with sustainable results
    • Monitor campaign success and adjust strategies accordingly
• Content Creation:
  • Oversee graphic creation or provide direction if outsourced
  • Write outlines for tweets, blog posts, and technical articles
• Community Engagement:
  • Develop and implement a community plan
  • Set up Discord moderation, structure, and safety bots; work with a community moderator
• Launch Strategies:
  • Create and execute launch strategies for new products and updates
  • Coordinate strategic announcements and collaborate with PR teams
• Collaborations and Co-Marketing:
  • Manage collaborations and co-marketing initiatives with partners and other projects

Requirements:

• Location:
  • Willing to work in person at our NYC office M-F (5 days per week)
• Crypto Experience:
  • Strong familiarity or previous involvement in the crypto space
  • Understanding of crypto culture and community dynamics
• Marketing Experience:
  • 2+ years in content marketing across various platforms
  • Strong copywriting skills with the ability to write in different tones
  • Creativity and a strong portfolio showcasing past marketing campaigns and growth metrics
  • Understanding of branding and positioning within the crypto space
• Personal Attributes:
  • Passion for crypto and eagerness to learn
  • Strong people skills
  • Ability to take full ownership of projects and work well with team members

Benefits

• Above-market salary and equity compensation
• Unlimited and encouraged PTO
• Health, dental, and vision insurance for employees and their dependents
• Lunch and dinner provided at the office
• Optional, company-paid travel to events and conferences