Head of Marketing/Growth

About Eight Forces:

Eight Forces isn’t just another growth agency. We’re birthed by web2 and crypto marketing OGs, with over 100 campaigns led by the core team in the last 6 years.

Our approach? Powerful branding, smart AARRR funnels, growth hacking, and riding the narratives.

Our ambition? Simple. Becoming the #1 growth agency in web3 in 2 years. Ambitious? Sure. Achievable? With the right crew, absolutely.

Job Role:

As the Head of Marketing at 8F, you will be the driving force behind all our marketing strategies, executions, and a marketing team management. You will play a pivotal role in shaping the narrative and increasing the visibility of our clients’; projects in the dynamic Web3 space. This role demands a blend of creativity, analytical prowess, and a deep understanding of the crypto market’;s trends and behaviors.

Responsibilities:

• Develop and implement comprehensive marketing strategies for diverse Web3 projects
• Lead the marketing team to execute high-impact campaigns systematically
• Use frameworks like SOSTAC for strategy development and AIDA for compelling storytelling
• Analyze and understand market trends, consumer behavior, and campaign performance to refine strategies
• Coordinate with different departments to ensure alignment of marketing objectives with overall business goals
• Foster strong relationships with media, influencers, and partners within the Web3 ecosystem
• Continuously seek feedback and adapt strategies to meet the specific goals and milestones of each project
• Ensure effective and engaging communication, marked by humor and occasional irony, to resonate with the target audience

Requirements:

• 5 years of experience, or outstanding results if less
• Excellent verbal and written communication skills
• Strong leadership skills with the ability to motivate and lead a diverse team
• Experience in building and managing high-performance teams
• Exceptional organizational and multitasking abilities
• Ability to prioritize tasks and manage time effectively
• Strong analytical and problem-solving skills
• Flexibility and adaptability to changing project requirements
• Ability to interact professionally with clients, understand their needs, and manage their expectations
• A proactive approach to process improvement and a willingness to identify and implement efficiencies in project workflows
• Deep understanding of the human mind, societal currents, and the philosophy of Web3
• Experience in working with a marketing agency is a plus
• Experience in working with Tier-1 teams is a huge plus
• Understanding Web3 narratives and the market is a must

What do we offer?

• No-bullshit team focused on driving real results for the clients and the whole web3 ecosystem
• Collaborate with industry leaders and innovators, work with the top projects and VCs
• Unlimited education and growth opportunities
• Flexible working hours
• Competitive salary and benefits
• Up to 100% of your gross yearly salary will be a performance bonus