Head of Growth

About DexGuru

DexGuru brings together permissionless, real-time data for every on-chain market, powerful analytic and research tools, and trade execution capabilities — in one fully integrated UI.

About the role

• Plan and execute go-to-market strategy for new products, features, enhancements, and new partnerships by forming the positioning, messaging, and value proposition
• Lead research and implementation of ads and sponsorships across social networks, search, podcasts, newsletters, and other channels
• Keep up to date with the trending topics in crypto and the NFT space. Manage content calendar and produce articles, visuals with the help of contractors.
• Be the brand’s voice for communications on social media, engage in mentions on Twitter.
• Manage influencer marketing on Twitter and Youtube.

Requirements

• A deep understanding of blockchain, and specifically Ethereum and DeFi, is a must
• A deep understanding of crypto consumers and what motivates them online
• Experience bringing products to market in fintech, a startup environment, gaming, e-sports, or SaaS
• 2+ years of previous experience in product marketing.
• Concise speaker, storyteller, and writer: you can slice, dice, and distill a narrative from a complex data set into an executive, TL;DR summary
• Experience with email, web, mobile/push, and content marketing with a history of focus on the right message for the right customer on the right channel (at the right time!)
• Interest in being part of DAO’s and leading community-led projects.

How to apply

We don’t like recycled cover letters. Instead please tell us in a couple of paragraphs what would you do in your first 3 months to double DexGuru traffic?